Welcome to Season Pass, your exclusive look into the world of Esports marketing, communications, public relations and social media. We will use this blog as a space to produce content that relates directly to the Esports world and (hopefully) resonates with gamers and the community. Why? We want to provide you with insight into this booming and evolving world in the hope that it helps you no matter what you are: a professional gamer, casual gamer, a fan of Esports, a brand, a team… or all of the above.
The pieces you read will come from a couple of different characters, namely myself – Jordan Rogers or kingkiller and Brandon Painter or MadCatter. Who are we? We are a couple of gamers at heart who also have years of experience in marketing, social media and public relations.
We will talk about everything from our favorite games of all time, to the business of Esports and the evolution of the industry, to trends, teams, players and brands, and the cool things they are doing together.
So ready up, join the team and follow us for this journey. There are prizes at the end.